Overview
Perfection Events led oversight, strategic design and execution of six unveiling events introducing the newly built $150M Patient Tower. These events were designed and executed to specifically address the opportunity to introduce and educate key audiences ranging from 200 to 5,000 (major donors, employees, media, and public) to the facility’s many aspects and benefits to the region while continuing to raise funds for this non-profit organization. More specifically, guests were to know and understand the benefit of the project to the health and growth of the region, feel both a sense of pride and connection to having personally contributed to its success, and become ambassadors of the Susquehanna Health Foundation as their healthcare provider/philanthropic organization of choice.
Results
Perfection Events Inc. delivered results exceeding expectations including event conceptualization and design that produced an overwhelming attendance of 30-60% above target..
Susquehanna Health was about to complete the crowning jewel of our system – one of the most significant construction projects in our region ever – but we were very late in the planning process. Perfection Events saved the day. Mazda and her team were creative, innovative, yet cost-effective. They were able to interpret our ideas and work with us like an extension of our own organization. —Gregory Harrison, VP, Marketing
